Retail Cash Deposit

3 Million members now have the ablity to deposit cash from 90,000 retail stores across the country

Industry

Fintech

Audience

3 Members

Platform

IOS & Android

Improving Account Security for Millions

PenFed needed a way to help members understand and improve account security. A high percentage of users had weak settings, putting them at risk for fraud.

My Role

I led strategy, research, and prototyping—pausing early to challenge an unrealistic 22-feature scope. I aligned teams, simplified the plan, and designed a modular layout with a dev-friendly gauge to ship fast under tight constraints.

Challenge

The original requirements document called for 22 features in 3 months. It was vague, overloaded, and not feasible.

I Hit Pause to Reframe the Work

I led alignment sessions with product, dev, and security teams to shrink the scope into a focused MVP that saved time and stress across teams.

Designing With Real Constraints

Dev couldn’t support animation, so I designed a lightweight gauge that looked good and worked. I also created modular components to future-proof the layout.

A Guided Experience That Builds Trust

I designed a simple, step-by-step experience that helped members assess and improve their security without feeling overwhelmed.

The Results

  • Launched MVP in 90 days

  • Reduced call volume from confused users

  • Increased secure account adoption across the platform